Powerful solutions to take control of PPC spend and performance.  Never worry about budget pacing or over/underspending again.

PPC Management Platform: Ditch the complicated spreadsheets, scripts, and manual PPC budget adjustments. Keep spend on track for thousands of campaigns with easy-to-use dashboards and intelligent automation tools.

Data Management Products: Build the custom advertising solutions your agency needs to streamline manual processes, scale results, and outperform the competition. Shape’s Advertising Data Infrastructure (ADI) unifies every interaction with your PPC data so you can focus on launching industry-leading solutions.

Why we built Shape.

Our founding team's experience in digital marketing lends a perspective to product decisions that is especially empathetic to the day-to-day challenges faced by our customers. This is the product we always wished existed.

We've spent a lot of time manually updating Excel spreadsheets and Google Docs. An analyst's time is valuable. Time should be spent on the fun challenges of being an analyst: the optimization leading to improvement of performance. Analysts know the more time spent on optimizing the better it is for everyone.

Shape is a team of developers, designers and analysts with the goal of serving digital marketing professionals and the organizations they run.